lanubelectrica.com
Diseño web
All
Identidad
Corporate identity design for lanubelectrica.com, a new concept for an appliance online store, a sustainable purchasing project where speed and trust are key factors as well as the nearby and usual distribution points.
In the brand design, concepts such as electricity and the idea of online shopping join together, achieving a current, entertaining and iconic identity that shows the close side of the company without losing technological perception.
Concurrently with the design of the corporate image, a family of icons was developed following the same graphic style to represent the sections of the website in a fast and intuitive way, in addition to using them also in the different corporate applications.
The online shop was also designed and personalized preserving the graphic line of the brand identity created and paying attention to the usability and easy navigation of the users as the main point to achieve a good shopping experience.
